mrrlens
Sign in
WordPress pluginwhat they say

Imagify Image Optimization

Imagify Image Optimization: Optimize Images | Compress & Convert to WebP/AVIF

Image optimization in 1‑click: compress, resize & convert to WebP/AVIF – free up to 20MB/month. Enjoy the easiest WordPress image optimizer to set up.

★★★★☆4.3 (1,656) · 900k+ active installs
Free
what mrrlens sees
MRR · Freemium · upsell unknownPrice not published
Opportunity—
Buyer threads · 30 d0
“The growth plan is broken, and doesn’t charge you when you reach your quota.”
#1 complaint · Bugs/Reliability · 46% of complaints read · analysed Oct 29, 2026 · source

01Revenue

Price not publishedFreemium · upsell unknown
Why there is no estimate

Imagify Image Optimization has a paid tier, but the listing publishes no price. Without one, any revenue figure would rest on a guessed price, so MRRLens shows none and leaves revenue out of its opportunity score.

Exploratory math, not an estimate: if it charged a typical price for its marketplace, active users × paid conversion × monthly price would give $36k–180k a month. Assumptions: active users: 900k; 0.5%–2.5% of active users pay; no public price: assumed $8.00/month, typical for this marketplace. Methodology.

2 daily snapshots · growth 30 d: —

Store data from the WordPress.org listing, refreshed daily. Updated 14 h ago. Listed since 2016.

02Why users leave Imagify Image Optimization

5★78%
4★4%
3★2%
2★3%
1★13%
Bugs/Reliability5 reviews · 46%

Growth plan broken at quota; paid bulk optimization stalls; slow, non-responsive servers cause Bad gateway and Service Unavailable errors.

“The growth plan is broken, and doesn’t charge you when you reach your quota.” source ↗
2 more complaints, with verbatim quotesIncluded in the day pass and Pro.
Unlock

Sample: 11 recent complaints (1–3★ reviews) · clustered Oct 29, 2026 · complaints from Oct 2024–Jun 2026, 82% in the last 24 months · each review labelled by a model, quotes verbatim

03How to build a better Imagify Image Optimization

Build difficultyMediumWordPress integration, image-processing infrastructure, quota billing, and reliable bulk jobs; no regulation or network effects.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
Unlock

04Who wants a better Imagify Image Optimization

0 buyer threads in the last 30 days name Imagify Image Optimization.

05Questions about Imagify Image Optimization

How much revenue does Imagify Image Optimization make?

MRRLens shows no revenue figure for Imagify Image Optimization. It sells a paid tier but does not publish the price, and an estimate built on an assumed price would be a guess. The exploratory math is on the page, labelled as such.

What do users complain about most in Imagify Image Optimization?

Across 11 recent complaints, the most common is bugs/reliability (46%). Growth plan broken at quota; paid bulk optimization stalls; slow, non-responsive servers cause Bad gateway and Service Unavailable errors.

What are the best Imagify Image Optimization alternatives?

The closest alternatives MRRLens found are ShortPixel Image Optimizer, Smush and EWWW Image Optimizer. The full list, with why users leave, is on the Imagify Image Optimization alternatives page.

How many people use Imagify Image Optimization?

Imagify Image Optimization lists 900k+ active installs on WordPress.org, rated 4.3 (1,656).

See the full x-ray of Imagify Image Optimization

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.