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WordPress pluginwhat they say

Popup Maker

Popup Maker – Boost Sales, Conversions, Optins, Subscribers with the Ultimate WP Popup Builder

Want to boost sales & marketing efforts? Use your favorite forms & builder. Unlimited popups & impressions, keep your data, no monthly subscription.

★★★★★4.9 (4,514) · 600k+ active installs
Free$8.25/moPro
Website ↗ WordPress.org ↗
what mrrlens sees
MRR · Estimated$25k–124k
Opportunity—
Buyer threads · 30 d0
“None of the display settings work. The themes aren’t working.”
#1 complaint · Bugs/Reliability · 46% of complaints read · analysed Oct 29, 2026 · source

01Revenue

$25k–124k

A month · the formula and every input are below

How this range is computed

active users × paid conversion × monthly price

  • monthly price: $8
  • active users: 600k
  • 0.5%–2.5% of active users pay

A range from public signals and the listed price, not a claim about the company’s books. Methodology.

2 daily snapshots · growth 30 d: —

Store data from the WordPress.org listing, refreshed daily. Updated 11 h ago. Listed since 2014.

02Why users leave Popup Maker

5★95%
4★3%
3★0%
2★1%
1★1%
Bugs/Reliability5 reviews · 46%

Display settings and themes fail; popups sometimes do not open on any device, including with Kadence theme.

“None of the display settings work. The themes aren’t working.” source ↗
2 more complaints, with verbatim quotesIncluded in the day pass and Pro.
Unlock

Sample: 11 recent complaints (1–3★ reviews) · clustered Oct 29, 2026 · complaints from Feb 2023–Sep 2026, 82% in the last 24 months · each review labelled by a model, quotes verbatim

03How to build a better Popup Maker

Build difficultyMediumWordPress compatibility, reliable display rules, GDPR-safe assets, and support across themes/plugins; no payments or hardware.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
Unlock

04Who wants a better Popup Maker

0 buyer threads in the last 30 days name Popup Maker.

05Questions about Popup Maker

How much revenue does Popup Maker make?

MRRLens estimates Popup Maker at $25k–124k a month (low confidence). The range comes from public signals (active users × paid conversion × monthly price), not from the company's books; the formula and its inputs are shown on this page.

What do users complain about most in Popup Maker?

Across 11 recent complaints, the most common is bugs/reliability (46%). Display settings and themes fail; popups sometimes do not open on any device, including with Kadence theme.

What are the best Popup Maker alternatives?

The closest alternatives MRRLens found are Popup Builder & Popup Maker for WordPress, WP Popups and Popup Builder. The full list, with why users leave, is on the Popup Maker alternatives page.

How many people use Popup Maker?

Popup Maker lists 600k+ active installs on WordPress.org, rated 4.9 (4,514).

See the full x-ray of Popup Maker

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.