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WordPress pluginwhat they say

Modal Window

Modal Window – create popup modal window

WordPress popup plugin for easily creating a popup and modal window with any kind of content and settings.

★★★★☆3.8 (36) · 10k+ active installs
Free
what mrrlens sees
MRR · Freemium · upsell unknownPrice not published
Opportunity—
Buyer threads · 30 d0
“full of ads but it works”
#1 complaint · UX · 1 of 2 complaints read · analysed Oct 30, 2026 · source

01Revenue

Price not publishedFreemium · upsell unknown
Why there is no estimate

Modal Window has a paid tier, but the listing publishes no price. Without one, any revenue figure would rest on a guessed price, so MRRLens shows none and leaves revenue out of its opportunity score.

Exploratory math, not an estimate: if it charged a typical price for its marketplace, active users × paid conversion × monthly price would give $400–2k a month. Assumptions: active users: 10k; 0.5%–2.5% of active users pay; no public price: assumed $8.00/month, typical for this marketplace. Methodology.

3 daily snapshots · growth 30 d: —

Store data from the WordPress.org listing, refreshed daily. Updated 2 h ago. Listed since 2016.

02Why users leave Modal Window

5★58%
4★6%
3★11%
2★3%
1★22%
UX1 review · 1 of 2

Users see too many ads in the plugin, though the popup tool still functions.

“full of ads but it works” source ↗

Sample: 2 recent complaints (1–3★ reviews) · clustered Oct 30, 2026 · complaints from Mar 2020–May 2020, none in the last 24 months — history, not today · each review labelled by a model, quotes verbatim

03How to build a better Modal Window

Build difficultyLowLow: simple WordPress plugin UI; no payments, regulation, hardware, network effects, or platform approval.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
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04Who wants a better Modal Window

0 buyer threads in the last 30 days name Modal Window.

05Questions about Modal Window

How much revenue does Modal Window make?

MRRLens shows no revenue figure for Modal Window. It sells a paid tier but does not publish the price, and an estimate built on an assumed price would be a guess. The exploratory math is on the page, labelled as such.

What do users complain about most in Modal Window?

Across 2 recent complaints, the most common is ux (1 of 2). Users see too many ads in the plugin, though the popup tool still functions.

What are the best Modal Window alternatives?

The closest alternatives MRRLens found are Ocean Modal Window, Popup Box and Easy Modal. The full list, with why users leave, is on the Modal Window alternatives page.

How many people use Modal Window?

Modal Window lists 10k+ active installs on WordPress.org, rated 3.8 (36).

See the full x-ray of Modal Window

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.