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Chrome extensionwhat they say

AdBlock

AdBlock — block ads across the web

Block ads on YouTube and your favorite sites for free

★★★★☆3.9 (290k) · 65M+ users
Free
Website ↗ Chrome Web Store ↗
what mrrlens sees
MRR · Freemium · upsell unknownPrice not published
Opportunity—
Buyer threads · 30 d0
“It keeps saying I need to refresh the sites just so this adblocker can start working.”
#1 complaint · Bugs/Reliability · 60% of complaints read · analysed Oct 31, 2026 · source

01Revenue

Price not publishedFreemium · upsell unknown
Why there is no estimate

AdBlock has a paid tier, but the listing publishes no price. Without one, any revenue figure would rest on a guessed price, so MRRLens shows none and leaves revenue out of its opportunity score.

Exploratory math, not an estimate: if it charged a typical price for its marketplace, active users × paid conversion × monthly price would give $1.6M–8.1M a month. Assumptions: active users: 65M; 0.5%–2.5% of active users pay; no public price: assumed $5.00/month, typical for this marketplace. Methodology.

Store data from the Chrome Web Store listing, refreshed daily. Updated 2 d ago.

02Why users leave AdBlock

Bugs/Reliability3 reviews · 60%

Users report blocking fails until refresh, pop-ups still appear, and ad-tab removal is slow.

“It keeps saying I need to refresh the sites just so this adblocker can start working.” source ↗
1 more complaint, with verbatim quotesIncluded in the day pass and Pro.
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Sample: 5 recent complaints (1–3★ reviews) · clustered Oct 31, 2026 · complaints from Oct 2026–Oct 2026, almost all in the last 24 months · each review labelled by a model, quotes verbatim

03How to build a better AdBlock

Build difficultyMediumBrowser extension approval, filter-list upkeep, and cross-site breakage are the main barriers.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
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04Who wants a better AdBlock

0 buyer threads in the last 30 days name AdBlock, and 3 more are in the same market.

05Questions about AdBlock

How much revenue does AdBlock make?

MRRLens shows no revenue figure for AdBlock. It sells a paid tier but does not publish the price, and an estimate built on an assumed price would be a guess. The exploratory math is on the page, labelled as such.

What do users complain about most in AdBlock?

Across 5 recent complaints, the most common is bugs/reliability (60%). Users report blocking fails until refresh, pop-ups still appear, and ad-tab removal is slow.

What are the best AdBlock alternatives?

The closest alternatives MRRLens found are Adblock Plus, AdBlocker Ultimate and Adblock. The full list, with why users leave, is on the AdBlock alternatives page.

How many people use AdBlock?

AdBlock lists 65M+ users on the Chrome Web Store, rated 3.9 (290k).

See the full x-ray of AdBlock

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.