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Yoast SEO

Yoast SEO – Advanced SEO with real-time guidance and built-in AI

Real-time SEO guidance, schema, and AI built in. Help search engines and AI systems understand your content. All AI tools included, no hidden fees.

★★★★★4.8 (27.8k) · 10M+ active installs
Free
Website ↗ WordPress.org ↗
what mrrlens sees
MRR · Freemium · upsell unknownPrice not published
Opportunity—
Buyer threads · 30 d0
“on one the Premium plugin actually causes the Social tab of Yoast SEO to become non-functional (needing to disable the Premium plugin to be able to use it).”
#1 complaint · Bugs/Reliability · 36% of complaints read · analysed Oct 29, 2026 · source

01Revenue

Price not publishedFreemium · upsell unknown
Why there is no estimate

Yoast SEO has a paid tier, but the listing publishes no price. Without one, any revenue figure would rest on a guessed price, so MRRLens shows none and leaves revenue out of its opportunity score.

Exploratory math, not an estimate: if it charged a typical price for its marketplace, active users × paid conversion × monthly price would give $400k–2.0M a month. Assumptions: active users: 10M; 0.5%–2.5% of active users pay; no public price: assumed $8.00/month, typical for this marketplace. Methodology.

2 daily snapshots · growth 30 d: —

Store data from the WordPress.org listing, refreshed daily. Updated 14 h ago. Listed since 2010.

02Why users leave Yoast SEO

5★93%
4★2%
3★1%
2★0%
1★3%
Bugs/Reliability4 reviews · 36%

Premium plugin can break Social tab; PHP deprecation warnings persist; false positives; conflicts after WordPress updates; heavy backend load.

“on one the Premium plugin actually causes the Social tab of Yoast SEO to become non-functional (needing to disable the Premium plugin to be able to use it).” source ↗
4 more complaints, with verbatim quotesIncluded in the day pass and Pro.
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Sample: 11 recent complaints (1–3★ reviews) · clustered Oct 29, 2026 · complaints from Sep 2024–Aug 2026, almost all in the last 24 months · each review labelled by a model, quotes verbatim

03How to build a better Yoast SEO

Build difficultyMediumWordPress compatibility, SEO integrations, and support burden; no payments or hardware, but reliability expectations are high.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
Unlock

04Who wants a better Yoast SEO

0 buyer threads in the last 30 days name Yoast SEO.

05Questions about Yoast SEO

How much revenue does Yoast SEO make?

MRRLens shows no revenue figure for Yoast SEO. It sells a paid tier but does not publish the price, and an estimate built on an assumed price would be a guess. The exploratory math is on the page, labelled as such.

What do users complain about most in Yoast SEO?

Across 11 recent complaints, the most common is bugs/reliability (36%). Premium plugin can break Social tab; PHP deprecation warnings persist; false positives; conflicts after WordPress updates; heavy backend load.

What are the best Yoast SEO alternatives?

The closest alternatives MRRLens found are Rank Math SEO, All in One SEO and SEOPress. The full list, with why users leave, is on the Yoast SEO alternatives page.

How many people use Yoast SEO?

Yoast SEO lists 10M+ active installs on WordPress.org, rated 4.8 (27.8k).

See the full x-ray of Yoast SEO

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.