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WPForms

WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More

The best WordPress contact form plugin. Drag & Drop form builder to create beautiful contact forms, payment forms, & other custom forms.

★★★★★4.8 (14.3k) · 5M+ active installs
Free
Website ↗ WordPress.org ↗
what mrrlens sees
MRR · Freemium · upsell unknownPrice not published
Opportunity—
Buyer threads · 30 d0
“If you use this form with given feature (limited & non customizable) or okay with expensive price, just use it.”
#1 complaint · Pricing · 54% of complaints read · analysed Oct 29, 2026 · source

01Revenue

Price not publishedFreemium · upsell unknown
Why there is no estimate

WPForms has a paid tier, but the listing publishes no price. Without one, any revenue figure would rest on a guessed price, so MRRLens shows none and leaves revenue out of its opportunity score.

Exploratory math, not an estimate: if it charged a typical price for its marketplace, active users × paid conversion × monthly price would give $200k–1.0M a month. Assumptions: active users: 5M; 0.5%–2.5% of active users pay; no public price: assumed $8.00/month, typical for this marketplace. Methodology.

3 daily snapshots · growth 30 d: —

Store data from the WordPress.org listing, refreshed daily. Updated 1 h ago. Listed since 2016.

02Why users leave WPForms

5★94%
4★2%
3★1%
2★1%
1★3%
Pricing6 reviews · 54%

Users say paid plans and renewals are expensive, and the free version hides entries and essential fields, pushing them to alternatives.

“If you use this form with given feature (limited & non customizable) or okay with expensive price, just use it.” source ↗
2 more complaints, with verbatim quotesIncluded in the day pass and Pro.
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Sample: 11 recent complaints (1–3★ reviews) · clustered Oct 29, 2026 · complaints from Apr 2025–Oct 2026, almost all in the last 24 months · each review labelled by a model, quotes verbatim

03How to build a better WPForms

Build difficultyMediumWordPress plugin competition, email/SMTP deliverability, payment integrations, privacy expectations, and maintaining form reliability.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
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04Who wants a better WPForms

0 buyer threads in the last 30 days name WPForms, and 2 more are in the same market.

05Questions about WPForms

How much revenue does WPForms make?

MRRLens shows no revenue figure for WPForms. It sells a paid tier but does not publish the price, and an estimate built on an assumed price would be a guess. The exploratory math is on the page, labelled as such.

What do users complain about most in WPForms?

Across 11 recent complaints, the most common is pricing (54%). Users say paid plans and renewals are expensive, and the free version hides entries and essential fields, pushing them to alternatives.

What are the best WPForms alternatives?

The closest alternatives MRRLens found are Fluent Forms, Formidable Forms and Forminator Forms. The full list, with why users leave, is on the WPForms alternatives page.

How many people use WPForms?

WPForms lists 5M+ active installs on WordPress.org, rated 4.8 (14.3k).

See the full x-ray of WPForms

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.