Shopify appwhat they sayNovel
Novel: Wallet Pass for Brands
Apple and Google Wallet Passes for Brands
01Revenue
A month · the formula and every input are below
reviews × installs-per-review × paying share × entry price
- reviews: 15
- entry price: $299
- 7–20 active installs per published review (measured: median 12 on the 20 most-installed apps)
- 15%–35% of installs on a paid plan
A range from public signals and the listed price, not a claim about the company’s books. Methodology.
Store data from the Shopify App Store listing, refreshed daily. Updated 22 h ago. Listed since 2022.
02Why users leave Novel
Negative reviews for Novel have not been read yet. The crawler visits every listing weekly.
03How to build a better Novel
The blueprint is written from the complaint clusters, so it appears once negative reviews have been read.
04Who wants a better Novel
0 buyer threads in the last 30 days name Novel.
05Questions about Novel
How much revenue does Novel make?
MRRLens estimates Novel at $5k–31k a month (low confidence). The range comes from public signals (reviews × installs-per-review × paying share × entry price), not from the company's books; the formula and its inputs are shown on this page.
What are the best Novel alternatives?
The closest alternatives MRRLens found are LoyaltyDog Rewards & Loyalty and 99minds Gift Card & Loyalty. The full list, with why users leave, is on the Novel alternatives page.
Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.