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Shopify appwhat they say

Easy Translation

Automatically create translations for all kinds of content with our DeepL integration. The app is built on Shopify's native translation feature.

★★★★★4.9 (12)
$1/moBasic Plan$35/moPremium Plan
Website ↗ Shopify App Store ↗
what mrrlens sees
MRR · Estimated$13–84
Opportunity—
Buyer threads · 30 d0
“very limited number of words, and very limited functionalities.”
#1 complaint · Missing Feature · 2 of 2 complaints read · analysed Oct 29, 2026 · source

01Revenue

$13–84

A month · the formula and every input are below

How this range is computed

reviews × installs-per-review × paying share × entry price

  • reviews: 12
  • entry price: $1
  • 7–20 active installs per published review (measured: median 12 on the 20 most-installed apps)
  • 15%–35% of installs on a paid plan

A range from public signals and the listed price, not a claim about the company’s books. Methodology.

Store data from the Shopify App Store listing, refreshed daily. Updated 17 h ago. Listed since 2022.

02Why users leave Easy Translation

Missing Feature2 reviews · 2 of 2

Reviewer says app is not worth the money because word allowance and functionality are very limited.

“very limited number of words, and very limited functionalities.” source ↗

Sample: 2 recent complaints (1–3★ reviews) · clustered Oct 29, 2026 · complaints from Jul 2023–Mar 2024, none in the last 24 months — history, not today · each review labelled by a model, quotes verbatim

03How to build a better Easy Translation

Build difficultyMediumShopify app approval and DeepL API integration plus metafield search; no regulation, payments, hardware, or network effects.
Three build ideas that answer these complaintsIncluded in the day pass and Pro.
Unlock

04Who wants a better Easy Translation

0 buyer threads in the last 30 days name Easy Translation.

05Questions about Easy Translation

How much revenue does Easy Translation make?

MRRLens estimates Easy Translation at $13–84 a month (low confidence). The range comes from public signals (reviews × installs-per-review × paying share × entry price), not from the company's books; the formula and its inputs are shown on this page.

What do users complain about most in Easy Translation?

Across 2 recent complaints, the most common is missing feature (2 of 2). Reviewer says app is not worth the money because word allowance and functionality are very limited.

What are the best Easy Translation alternatives?

The closest alternatives MRRLens found are Weglot, langify ‑ translate your store and Uplinkly Language Translate. The full list, with why users leave, is on the Easy Translation alternatives page.

See the full x-ray of Easy Translation

Full 1-star breakdown with verbatim quotes, the build blueprint and every live thread — on every product.